Craftsmanship in design reminds us that every little thing in a product, like buttons, pictures and layout, can make a big difference in how people feel when they use it. When a product designer values the craft, it means they want to do their best and learn more to create things that people love. It's not just about making things look nice and easy to use, but also about growing as a designer.

Design Thinking places the user at the center of the design process, emphasising empathy, ideation, and iteration. By embracing these methodologies, a Product Designer gains a deep understanding of user needs and pain points, which is crucial for creating solutions that genuinely resonate with the target audience. Moreover, Design Thinking encourages collaboration and interdisciplinary teamwork, enabling diverse perspectives to converge and generate innovative ideas.

By emphasising design strategy, a Product Designer ensures that their work is not only visually appealing but also purposeful and effective. It allows for a cohesive approach where each design choice contributes to the larger vision, resulting in products that are not just aesthetically pleasing, but also well-positioned in the market.
Design strategy helps designers make informed decisions, prioritise features, and create products that address real user problems, ultimately driving business growth and delivering exceptional user experiences.